I specifically know that when it comes to packaging and appearance, your product will filter out the market image it portrays to its clients. Apart from being protective tools for your burgers, custom-printed burger boxes act as a billboard for your brand. It becomes important to pick the right printing method because this defines the quality, price, and efficiency of packing.
In this blog, we will delve into the two predominant printing techniques: Screen printing and offset process. In the following sections, you will find information about the advantages and disadvantages of, as well as your custom printed burger boxes and their applicability.
Understanding Screen Printing
Screen printing is an old technique that involves using a transfer paper or a stenciled screen in every color of the design. The ink is then squeezed through the mesh of the screen onto a substrate with amazing color and feel. This method is widely used for small volumes or specific products, as it allows creating an additional positive association for the customers.
The major benefit of screen printing is that it offers very rich and bright colors that are rich on a black background. If you’re aiming for that ultra-vivid vibe and don’t mind having your design encompass the front and back of both sleeves, then screen printing may be for you. This method is specifically appropriate for company-specific burger boxes wholesale meant for differentiation in the market.
The Appeal of Offset Printing
Offset printing takes its ink from a plate to a rubber blanket and then onto the desired surface of the printing paper. The method is extensively applied in large-scale production since the quality of images and color contrast does not deteriorate with time. If you would like a more elegant look for your packaging to make customers feel a little more special, you should try offset printing.
On the subject of substrates, offset has one main advantage in that it is capable of handling many different types of substrates. It also means you can have great diversity when it comes to the kind of materials you can use for your cardboard burger boxes or even recyclable materials. The desirable slick surface produced by the technique known as offset printing is beneficial for luxurious brands that require refinement.
Cost Considerations
This is one of the biggest considerations when it comes to screen printing and offset printing. The method of screen printing is more suitable when printing from one to five T-shirts, whilst offset printing should be applied when printing more than five T-shirts. However, if you’re thinking of buying burger boxes in large quantities or orders, then, you might benefit more from offset printing in the long term.
Also, remember that although the costs of setting up in offset printing may be higher, the cost per piece is significantly lower the more units you order. If however, you’re planning to personalize burger boxes for an occasion, event, or trade campaign, then it’s wiser to opt for offset printing.
Quality Comparison
Relating to quality, private screen printing and offset printing has its pros and cons. It involves features and rich, strong thick, and fully opaque color, which cannot be obtained in offset techniques. However, the offset technique is superior in details and gradation, it prints more often of high quality with image sharpness and clear text.
For designs that you need high-quality graphics, offset printing would be ideal for you. On the other hand, in case you intend to have vibrant colors on your custom-printed burger boxes and of course, a distinctive texture then, it is likely that screen printing will have to do the work.
Durability and Longevity
Another crucial aspect is durability. Generally, screen inks are relatively more glossy and have higher thickness and therefore better resistance to fading or scratching. This quality could therefore be useful for food packaging where the shelf-life of the packed food is crucial.
Still, offset printing inks are generally of a lower viscosity, perhaps due to problems with durability. Nonetheless, designs produced through offset printing can be made to be virtually as durable as those produced using flexography when a protective layer is added. But regardless of the particular type of printing you choose – screen or offset – make sure that your black burger boxes are strong-wearing.
Environmental Considerations
As the world turns into an environmentally aware society, the sustainability of your chosen print technique cannot be overstated. Plastisol is a common type of ink used in screen printing and is not quite environmentally friendly, however, greener options do exist. Still, offset printing is not fully environmentally friendly, but the advances in this field are impressive; nowadays, the majority of printers offer vegetable-based inks and recycled substrates.
Thus, any brand that has chosen the path of sustainability should study the possibilities before embarking on a particular course. Using sustainable material and ink adds considerable value, no matter if it comes to the screen or offset printing of custom printed popcorn boxes.
Conclusion
To decide between the screen and offset printing when you are out to get custom-printed burger boxes, can be quite a task to do, but knowing when best to use which printing technique can work wonders. High-quality and muscular colors belong to screen printing, however, it may not be as suitable for mass production, while the advantages of offset printing lie in good quality and the equipment that can suit different orders. In the end, it all boils down to what your requirements are, how much you are willing to spend, and what specific brands would identify with your company. So, one should go through all these factors before concluding to select the right printing solution for burger boxes.
